ADIDAS OPEN COURT

Padel is booming in Dubai, yet conversations about anxiety and depression often stay quiet behind the city’s relentless pace. The sport’s small, enclosed court created an unexpected opportunity: an intimate space where two people can open up without the pressure of traditional therapy.

Open Court reframes padel as a place for emotional connection, pairing players such as expats, overworked professionals, and young high achievers with licensed therapists.
Through the Adidas Training platform, anyone can book a one-on-one Talk Court Session and experience Motion Therapy, where keeping the ball alive means keeping the dialogue alive.

Two young men standing outdoors against a chain-link fence, one holding a tennis racket, both dressed casually.
Two women in tennis outfits standing on a tennis court, holding tennis rackets, with palm trees and a bright sun in the background.
Two young men standing on a tennis court, one holding a tennis racket, with blue sky and a chain-link fence in the background.
A white tennis bag on a wooden bench with a water bottle, phone, yellow tennis ball, and black tennis racket inside. Behind the bench are lockers numbered 11 through 16.
Close-up of two young men standing outdoors near a chain-link fence on a sunny day, with trees in the background.
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EVERY MATCH
IS A TRAINING
FOR YOUR mind

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SAMSUNG STUDIO®_

MORE WORK

DUOLINGO コンビニ_

T-SEARCH_

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PETRA MILK BEER_

THE SEASONING_SAGA AJINOMOTO®_

UBER ヘリコプター

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LUCAS & CÁSSIO